Logo of Tater Farms celebrating 50 years in 2025, with a black background, white text, and gold accents.

Tater Farms Turfgrass

The Problem: 

For Tater Farms, five decades of agricultural excellence isn't just a milestone — it's a testament to the values and craftsmanship passed down through generations. They needed an online presence that could do more than list products; it needed to tell the story of why they farm.

The Solution: 

We didn’t just scratch the surface. We rebuilt the brand from the ground up through photography, video, web, branding, illustration, and event design, giving Tater Farms a presence as fresh as a newly laid lawn. The website rebrand made an immediate impact, reducing bounce rates by 43.87% on the homepage and 66.67% on the sod installation page. Social media entered a new season of growth with LinkedIn up 115%, Instagram up 33%, and a Facebook campaign that surpassed 1 million page views. When the right story is planted, people stop and stay awhile.

one year of storytelling

Real stories build real communities. Here's the proof!

an audience that grew by

1,938

followers on social media

engagement that increased by

115%

with business-related profiles on LinkedIn

bounce rate decreased by

43.87%

keeping visitors engaged online

Photos from the Hastings Hometown Christmas Parade showing people participating, a decorated truck, live music performance, and holiday-themed decorations.
Photo collage of people delivering and receiving gift baskets filled with items like snacks and citrus, with a focus on holiday gift-giving and community support during Christmas.
Farmers with hay bales in a field and a tractor.

a feed that finally looked like them

Strong photography and real faces turned a feed of grass into a story about the people who grow it.

A tangible archive of 50 years!

Tater Farms’ 50-year story, bound up in print. This brand history book highlights the family legacy behind the farm and how it’s grown from humble rows into something much bigger. A living proof that good stories (and good sod) deserve to be printed, not just posted.